Creating your brand voice starts with getting clear on your brand's personality and your audience's needs. Enji simplifies this process—you provide your website or some well branded copy. From there, Enji's AI analyzes it and creates a custom brand voice profile you can use across all your marketing, so you never have to start from scratch again.
The "Get Clear on Who You Are" Process: Creating your brand voice doesn't have to be overwhelming.
Before diving into your brand voice, you need to understand your brand's core identity. This might sound cheesy, but Enji wouldn't ask you to do it if it didn't matter for connecting with customers and growing your business.
Start by answering some key questions: What are your core values? If your brand was a person, how would you describe them? What makes you different from your competitors? What's the driving force behind your brand? These aren't just nice-to-know details—they're the foundation of how you'll sound to customers.
Next, get to know your audience. Your brand voice needs to resonate with the people you're trying to reach, not just reflect your personal preferences. Enji recommends actually getting to know your customers instead of guessing what their coffee order might be—because generic voices don't build loyal customers.
Here's where Enji makes this process ridiculously simple. Instead of creating complicated brand voice charts or struggling with personality exercises, you can use Enji's Brand Voice Generator. Give us your website on signup or copy and paste about 150 words of your existing writing—maybe from an email, blog post, or social media caption where you felt like you sounded most like yourself. Click "Summarize my voice," and Enji's AI analyzes your writing style, tone, and personality to create a custom brand voice profile.
Once you have your brand voice defined, test it out. Write a few pieces of content and ask: Does this feel natural? Does it resonate with my customers? With Enji's AI copywriter, you can generate content in your brand voice instantly, so you're not starting from scratch every time you need to create something new.
These are the Enji tools and capabilities that best address this question.
You don't need a marketing degree to sound like yourself. Enji's Brand Voice Generator turns your natural writing style into a clear, consistent voice profile in minutes—no personality quizzes or complicated charts required. Just paste in some of your favorite writing, and let our AI do the heavy lifting. Get a brand voice that actually sounds like you because authentic beats corporate every single time.
