We're exploring five compelling ways small business owners can use AI to their advantage, from things you might have already played around with to things you haven’t thought of.
Here are the things you need to have and do in order to know which parts of your marketing strategy are working—and what might needs some work.
No matter what industry you’re in, keeping tabs on customer trends is essential for small businesses. You need to understand your target market, identify your customer's needs, and tailor your products or services accordingly
How do you get your story out to the millions (we can be ambitious, right?) of potential customers out there? By learning how to pitch to the media.
Customer personas are a powerful tool that can help you cut through the noise and speak directly to the heart of what your ideal customers and clients want and need to hear.