Your marketing brings in clients. But you’re still the strategist, the doer, and the decision-maker for all of it. The Enji Mentorship puts me in your corner so you can grow into this role without making every marketing call alone.
You’re past the “should I be on Pinterest” stage. But the next decisions to make don’t feel small. And right now you’re hoping like hell you’ll make the right one.
That’s the real fear. Go too big and waste money and time you can’t get back. Play it too safe and watch next year look exactly like this one. So the scary moves sit on your list: cutting the channel you’ve given “one more month” for two years, raising your prices, trying something new where everyone can see it.
What you need is to learn how to look at your business and marketing the way a CMO would. Because that’s not how you’re looking at it now.
You know how many inquiries you need each month and where they’ll likely come from.
You know what a lead costs you in marketing dollars, so you know where your money and time should go.
Your bookings are steady enough to plan your life around, maybe even to hire your first employee.
And when a big decision comes up, you look at your numbers, make the call, and move on. Because you’ve gone from doing your marketing to directing it.
The fear of doing something at a new level never fully goes away. But when you have someone to stop and look at it with you, it creates a space where it feels safe to dig deep.
I’ve spent more than a decade marketing wedding businesses. I was the original marketing director at Aisle Planner. I’ve worked with WeddingPro, Rock Paper Coin, and Timeline Genius. Between 2015 and 2024, I worked with 182 consulting clients, most of them wedding pros. Then I co-founded Enji.
And when it comes to running our businesses, we might not always feel brave. But we need to be brave when it counts.
When I’m not at my computer, it’s likely I’m on the mountain doing something with physical consequence. But there is a reason I (typically) come home unscathed. I send it responsibly. I look at what I’m gonna do, pick my line, and ride with people who pull me. That’s how we’ll work on your marketing.
Everyone starts the same way: three 90-minute 1:1 sessions with me to set up everything a CMO needs. By the end of the first 3 months, you have grown into a new way of looking at your marketing.
We take a deep dive into your business, offers, and current marketing. You’ll complete the CMO Scorecard, set your revenue goals for the next 12 months, and work out how many leads and bookings it takes to hit them.
We turn your goals into marketing priorities and channels, then build your marketing plan and weekly workflow in Enji.
We choose the KPIs you’ll track and set up monthly reporting that tells you what’s working. Then you re-score your CMO Scorecard to see how far you’ve already come.
A 60-minute CMO strategy session. We open with your KPIs, then work through campaigns, launches, offers, and whatever decision is on your mind.
One focused marketing topic, taught live by me or a guest expert. Topics follow the wedding calendar, so they’re always timely, and each one stands on its own.
Bring your numbers, wins, and sticking points. Get live feedback from me and wedding pros at your level.
Send me something you’re working on and get a recorded video review of up to 20 minutes.
Between calls, with responses within one business day, Monday through Friday. (I might be on a ski lift, but you don't mind. Right?)
Danison and Janeil have been in the Enji community for years. They use Enji, show up to group calls, ask me all the questions, and, because they’ve helped shape what Enji has become, they've have had more than a few 1:1s with me.
Meet Danison of Bowtie and Brush. He hit his 2025 sales goal in eight months, hired his first employee to grow into a new service area in 2026, and is now hiring his third.
Meet Janeil of Seventh and Anderson. She had her first six-figure year in 2025, and this year booked a client with a $2 million wedding budget.
Reach out. Tell me a little about your business and what you’re hoping to get out of the mentorship.
Apply. I’ll send you a short application so we can both see if it’s a good fit. It includes the group call times, so you’ll know what you’re signing up for.
Get the green light. I personally read every application. If we’re a fit, you’ll get a welcome email, a short intake form, and a link to book your first session.
We get going! Your first 90-minute 1:1 happens within two weeks of joining.
Group coaching in Enji teaches how to get the work done. It's also group coaching without 1:1 opportunities. The mentorship is about how you think about your marketing. Because there are a lot of moving parts to it. And in addition to group calls, you and I will have a call (just the two of us) every month.
No. I’ll guide, advise, brainstorm, and help you make the big calls. But you do the work with me cheering you on.
I meannnn…it’s included because it makes doing what we plan together a whole lot easier. Trust me.
Workshops are recorded, so you can catch up anytime. Hot seats aren’t recorded because we might get into some (good) sh*t. Our 1:1 calls, Slack, and your monthly asset review work are flexible.
You decide whether to keep going. Most of the long-term value comes after, when your monthly 1:1s turn into ongoing CMO strategy. But my goal is to get you to be confident standing on your own two feet, so my hope is after 6-12 months of working together, you don’t need me anymore.
About 3 to 3.5 hours of live time: two 60-minute group calls plus your 1:1 with me (90 minutes during onboarding, 60 minutes after). Add a little prep before each call, plus the marketing work you’re already doing. The difference is you’ll be doing the right work, so your time goes further.
Reach out anyway. Spots open up, and when there’s demand, I do my best to make room.
Yes. Even though small business marketing is my life, working with wedding pros is the space I know in my bones. This mentorship is built around what it takes for a wedding business owner to grow and all the topics, guest experts, etc. will be focused on that.
Every big win I’ve had, on the mountain and in business, started with being scared and doing it anyway. Your next level is no different. You know what you can be someone who knows their numbers, trusts their decisions, and looks back proud of the scary things they did. It starts with reaching out. Even if the spots look full, I want to hear from you.
Reach out
